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  1. B2B Marketing ABM training courses and workshops

    to develop an effective, water-tight strategy for collaborating, communicating and working with sales to make ...

    Cliff Guy - 06/11/2018 - 11:54

  2. Awards case study: How MOI sealed $28m pipeline from a $16m target for its client Oracle

    of the water – and continues to deliver outstanding results. "Once again MOI exceeded our expectations ... over the years. It has generated $28m in revenue so far – blowing the target of $16m out of the water ...

    Kavita Singh - 26/11/2019 - 21:54

  3. Share Relevant Resources To Promote B2B Sales

    It Simple                                      Say you have a business that sells water filters. When ... water. This means information about water filters, water purification, water disposal, irrigation ... third-party B2B effect), having that simple database that surrounds the key idea of water will show them you ...

    Lolita Di - 23/02/2015 - 13:27

  4. An industrial marketer's guide to digital advertising

    viable paid advertising opportunities. Add to that the murky waters that include thousands of marketing ...

    minesh.mistry_354001 - 03/04/2019 - 09:58

  5. BRANDING NEWS: Strauss Water chooses Engine for its communication

    14266 news/archive/branding-news-strauss-water-chooses-engine-its-communication Global water ... company Strauss Water has appointed London-based communications company, Engine, as its new communication ... partner. Engine, who won the Strauss Water account, will be in charge of conducting a full review ...

    Paola Bonfanti - 04/04/2011 - 15:52

  6. The business case for diversity (or, why I am now talking to white marketers about race)

    think it would be unfair to say that there are too few BME voices gathering around our water cooler: ...

    Iain Halpin - 01/09/2020 - 11:47

  7. A bridge over troubled water: how to link sales and marketing

    Marketing department Optimising the way sales and marketing teams work together and collaborate for go-to-market (GTM) success has long been a key consideration for B2B businesses. Aligning these two departments is vital to building a more powerful busine ...

    Kevin O' Regan - 30/03/2021 - 10:18

  8. Planning for the future in an uncertain world

    to have ‘water cooler’ discussions using online tools.  Kate Sinclair, partner, BD and marketing, LCP How ...

    Kavita Singh - 27/10/2020 - 14:16

  9. Best use of data in a B2B marketing campaign 2007- Runner up

    Water Agency: Rocket Science 12573 ... Water Agency: Rocket Science Campaign: Inward Investment      Mailer with tailored letter and brochure ... water supply and waste water infrastructure. New legislation was making extraction and disposal of water ...

    a12admin a12 - 14/12/2007 - 00:00

  10. How to create a controversial email marketing campaign

    To stick a toe in the waters of controversy but then jerk it back out at the first sign of danger is worse ...

    Sam Bocetta - 08/06/2020 - 13:15


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