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The Xsens DOT story
innovator in high-end 3D motion tracking technology. Its products are used widely in high-end applications ...
Jack Mann - 22/07/2021 - 16:51
Book review: The second edition of A Practitioner's Guide to Account-Based Marketing
integrating an array of new tools, skills and processes to take advantage of the data deluge and close ...
Zoe Hominick - 09/07/2021 - 17:56
11 words to delete from your B2B copy
a verb) Using “impact” when you mean “affect” is another marketing cliché that was widely derided by our ...
David McGuire - 18/11/2021 - 16:34
Digital Transformation In The B2B World
& Drink as well as a wide range of business sizes from SMEs to Enterprises. Our survey reveals ...
Jack Mann - 08/07/2021 - 16:28
Don't be a Lionel Hutz marketer
“A wide array of solutions solving the diverse needs of our clients” “Our team has created a broad ... array of client solutions” “Solving all your diverse needs in a timely manner” “Looking to be your ...
Doug Fox - 27/07/2016 - 13:48
Improving ecommerce efficiency with product information management workflows
As this information is wide-ranging and often provided by a plethora of sources, creating a workflow is essential ...
Nate Holmes - 04/10/2021 - 17:32
Creating content for a better customer experience journey
must promote a broad array of products and services, often to several different audiences and via ...
Emma Crofts - 29/04/2021 - 14:19
For a successful corporate culture, "Get the brand in their souls!"
on the wall, or issuing a company-wide memo about Mission-change and expecting a surge in up-take. (I once ... impact on the customer and the level of servicing. Of course, participants can apply this model to a wide ... III. Critical supports Once the cultural change management training has delivered company-wide Brand ...
Sue Mizera - 11/05/2021 - 17:06
Turn on and tune in – why B2B marketers need to listen harder than ever
Marketing Leaders virtual roundtable. The marketers present came from a wide variety of industries, and had ... customer sentiment. Only one of the marketers attending had the confidence in his array of digital tools ...
Joel Harrison - 09/06/2020 - 10:40
MARKETING AUTOMATION NEWS: Eloqua launches B2B AppCloud
professionals can see and analyse buyer behavior across a wide array of leading application developers. Armed ...
Jason Taylor - 21/06/2011 - 09:57