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  1. What’s in store for B2B marketing in 2022?

    seeing independents snapped up. Watch out though for digital markets coming under deeper scrutiny in 2022 ... thoughts on a couple of areas to watch in 2022. That is not an easy task as the digital landscape is like ...

    David Rowlands - 07/01/2022 - 15:27

  2. Four game-changing insights driving customer acquisition in a digital world

    industry news for press about senior hires or watch the job ads of target companies.  Sharing relevant ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  3. The data and science you need to know when approaching ABM email marketing

    attention to the video than text email. There is less fatigue associated with watching a video, ... returned to their emails after viewing the test email or video, those who watched the video returned ...

    David Rowlands - 16/11/2021 - 09:39

  4. Building trust to drive demand: A snapshot of Edelman and LinkedIn’s thought leadership study

    for direction and vision 51% of c-suite executives are spending more time reading and watching thought ...

    Andrew Mildren - 02/11/2021 - 15:10

  5. How to promote your B2B webinar like a pro: Expert advice from Adobe

    Sponsored article on the topic of the event which has a call to action to watch the webinar itself. ...

    David Rowlands - 01/11/2021 - 10:52

  6. News: Former football manager Harry Redknapp puts HR team through its paces in dentsu’s first work for BrightHR

    in a campaign we expect will drive impressive results." Watch the advert here. Want to learn more about ...

    Lucy Gillman - 07/10/2021 - 17:26

  7. News: Edelman and LinkedIn launch new study on thought leadership and buying behaviour

    also finds over half (51%) of c-suite executives are spending more time reading and watching thought ...

    Lucy Gillman - 07/10/2021 - 17:32

  8. 5 things you need to know about the future of CX

    Watch The Alt-Experience now. Want to learn more about CX? Why not check out our Propolis- our exclusive ...

    David Rowlands - 04/10/2021 - 15:35

  9. How to use humour in your B2B content (and how not to)

    funny')? Also, think about what the content is for, and why your audience is reading or watching it. ... to control the timing and delivery of the joke, videos tend to get watched super early in the marketing ...

    David McGuire - 20/09/2021 - 11:07

  10. Super-charged lead generation: 10 reasons why live chat increases marketing ROI

    from Joe on how live chat can help with B2B lead generation you can watch our Supercharged Lead Gen ...

    Kate Cox - 08/09/2021 - 09:46 - 1 comment

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