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1. News in pictures: February 2013

   Clipper 70, an ocean racing yacht.  Celebs spotted at CES: Bill Clinton made an appearance at the Consumer ...

   Jason Taylor - 05/02/2013 - 11:13

2. BHP campaign embraces accountant stereotypes

   Creative Chartered accountancy firm BHP has launched a satirical advertising campaign to overturn ... chartered accountants BHP to create a satirical advertising campaign to overturn traditional perceptions ...

   Rebecca Ley - 21/05/2019 - 10:05

3. ABM + CSM = ∆ Customer ROI

   and advocate. ABM activities designed to drive awareness and demand align perfectly with the CSM’s charter ...

   Nancy Harlan - 08/01/2021 - 10:04

4. Lament for Fox Parrack Singapour, a pioneering B2B agency

   seen sipping champagne on a yacht in Cannes) and was gradually assimilated in Mediacom. Gyro was merged ...

   Joel Harrison - 06/06/2018 - 17:00

5. How is the rise of the sales and marketing ops (SMO) function impacting revenue?

   as a function and/or as a distinct capability. The charter of an effective marketing operations group ... had the holistic vision for growth.  Three examples of a SMO charter A typical marketing operations ... charter includes driving effectiveness and efficiency in order to achieve marketing goals. When sales ...

   Debbie Qaqish - 04/05/2017 - 17:36

6. 5 marketers share 5 tips to sales and marketing alignment

   consultant & chartered marketer, Think Beyond "Only 8% of businesses report having strong alignment ...

   Kavita Singh - 17/12/2020 - 14:21

7. Can AI take your business performance to a new level?

   BCS,3 the Chartered Institute for IT, 53% of UK adults have no faith in any organisation to use ... Algorithms survey conducted by YouGov for BCS, the Chartered Institute for IT, (September 2020). DAVENPORT, ...

   David Rowlands - 21/01/2021 - 14:26

8. Chartered Insurance Institute revamps visual identity

   Creative The Chartered Insurance Institute (CII) has rebranded to build public trust in and unify ... and focusing on the symbolism inherent in the coat of arms.” The Chartered Insurance Institute (CII) has ...

   Molly Raycraft - 14/08/2017 - 11:04

9. Offering Incentives to Your Business Contacts Can Help Future Relations

   for the client's representative to travel. Reserving a yacht for the convention could provide the means to create ...

   Lolita Di - 20/10/2014 - 16:29

10. 76% of marketers believe ad blocking is good for the industry

    to a new study by The Chartered Institute of Marketing (CIM). The project also asked its respondents – UK ... according to a new study by The Chartered Institute of Marketing (CIM) anonymous user News United Kingdom ...

    Oliver Matejka - 24/01/2017 - 09:51

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