B2B Marketing Ignite 2017
Thank you for agreeing to speak
In order to help your presentation and our event run smoothly, a number of services and facilities will be provided for you. Please take the time to read the following instructions to help ensure your presentation is successful.
What we need from you
We require the following information to ensure we can communicate as much detail to our delegates as possible about yourself, your company and your session.
Summary of presentation
Provide the most up-to-date summary of your presentation and title (max 100 words)
Speakers bio and head shot
Bio (80 words max)
Head shot (hi-res 300dpi resolution)
Company logo and company description
Company logos in a high-res format and company description (80 words max) must be provided.
If you are presenting a case study, you must also include the logos of any case study clients for promotional use.
Closer to the event we will send you a link or dedicated email address for you to send your presentation to.
If you have a marketing contact then please provide their contact details so we can work with them to help promote your session at the event, aswell as gaining all the information we require above.
When preparing your presentation please give consideration to the event audience B2B marketers and build your presentation with a practical focus when addressing the specific industry of your session. Please ensure you cover what you have pledged to cover in your synopsis.
Here’s a quick step guide to consider when creating your presentation:
Step 1: Permission > Step 2: Proof read > Step 3: Quality check > Step 4: No Sales Pitch!
Please refer to your email for how long your session will last. Please include time for Q&A and have atleast three questions ready to ask the audience after your talk to increase your intereaction.
In order for us to avoid overlap with the event content, it is essential that we see the content you intend to present well in advance of the event.
We may require you to join a conference call or meeting prior to the event with our other event speakers, to ensure there is no problematic cross-over of content. If you have any issues this or are unavailable anytime in the lead up to the event, please do let us know so we can plan accordingly.
We recommend that you use Powerpoint as we will be providing you with a PC. If you cannot use a PC for your proposed presentation please let us know as soon as possible if you will be using Apple Mac so we can try to make the correct provisions for you. We will not be able to accommodate any requests made after one month prior to the event.
All presentations must be in 16:9 format to ensure there in no distortion with the screen we are using.
Any files that require video links must be provided at least 10 working days before the event
You will have a PC, wireless slide changer and technician in your session and a projector that is in 16:9 format.
Any special requirements, including if the speaker requires sound, must be communicated at least one month before the event (including what software/programme you will be using to present your session). If you are bringing your own Mac then please advise us of this ASAP.
Your presentation will be preloaded onto the events laptop ready for you on the day.
You will have the option of a radio microphone, lectern microphone or a handheld microphone, all options will be available for you on the day.
Please note: We cannot guarantee that your laptop will be at the front where you will be presenting.
All content must be B2B relevant, any case studies must be B2B as the audience is purely B2B... that is B2B in case you didn’t get that!
Our content team would love to invite you to contribute to features online and in the magazine in the coming months - if this is of interest, please do get in touch with Jess (email@example.com) who heads up the content team.
Please note the length of your session as well as the start and finish times. We try to keep to the timetable as rigidly as possible so we advise practicing your presentation timings beforehand. Please allow for Q&A within your allocated times. Any further questions that go over the session time will need to be taken during networking breaks. Please promote this at the end of your talk as this enhances the delegate experience.
Please note that by agreeing to speak at a B2B Marketing event, you are giving us the permission to use your presentation post event (for delegate use only). If you have any questions about this, please let me know.
Very important: Don’t embarrass yourself and us!
Strictly NO Sales pitches – this is not received very well by our audience and often results in negative speaker feedback from delegates e.g. “Very salesy and not a particularly engaging or inspirational speaker”
We hear this time and again which not only ruins your reputation but also our reputation and quality of the entire event – Avoid sales pitches!
Presentation to be uploaded to events platform at least 10 working days before (even if not the final version) – Deadline 12.06.17
Final presentations must be submitted online at least 3 working days before the event – Deadline 19.6.17
(Please note: Failure to meet these deadlines may result in you being withdrawn from the agenda)
Promote it! #IgniteB2B
We ask that you use your own methods of marketing to promote your participation at the B2B event. You can promot the event in a number of ways, we suggest the following as a minimum:
- Personal tweeting + Retweeting/Sharing of our content related to the event aswell as letting your LinkedIn contacts know. Use our hashtag #IgniteB2B
- Creating a blog building up to the event that gets people engaged for your presentation.
- Q&A – We may run a Q&A session with you in the lead-up to the event with our content team. Please also have atleast three questions ready to share via social and also ask at the end of your presentation to engage your audience.
We can provide guidance on any promotion/blog ideas you have, but we do expect at least three tweets throughout the campaign. If you require any assistance with promotion, including any html templates to present on your website, please do not hesitate to contact us.
Do it now
"I'll be speaking at #IgniteB2B on 22nd June in London. Use my code* to get a discount
*refer to your email for discount code
On the day
We hope you can join us for the full event and take advantage of the other content and networking opportunities available. However, if you are unable to come along for the entire day, we request that all presenters arrive at least 1 hour before the start of their session. This is so that we can ensure minimal disruption during the event.
You will have the opportunity to have quick run through (likely to be 10mins) of your presentation on the day, we will let you know your time slots nearer to the event but these will fall during the breaks.
Please note: B2B Marketing reserve the right to change the event schedule if necessary.
Please complete the following form to confirm you agree to the terms of speaking.