Are you ready for the data revolution?

8th, June, 2017 | Webinar

The digital world we live in is built on data - it’s everywhere, drastically improving outcomes and driving relationships between businesses and their customers.

What to expect

The digital world we live in is built on data - it’s everywhere, drastically improving outcomes and driving relationships between businesses and their customers. Customers who now expect an ‘always-on’, yet non-intrusive approach from brands. The future is packed with opportunity, as the “datafication” of our world continues – as we develop through the biggest period of technological change ever, preparing for this data revolution is key.

In this session you will discover:

  • How data is changing the world we live in and the experiences we expect as customers
  • Why businesses must embrace and harness the pwoer of data
  • The opportunities must embrace and harness the power of data
  • An understanding of the key compeonents of building your data strategy
  • The B2B and B2C brands already using data to enhance customer experience

SUMMARY

  • DATE8th, June, 2017
  • TIME15:00 - 16:00
  • DURATION60 minutes
  • COSTFree
  • STATUSPassed

Presenter Biography

Ben Buckton
Ben Buckton Experian
Head of marketing

Dynamic marketing professional with extensive experience across UK, European, North American and Asian markets. Focused on driving business performance and customer solutions, with an established record of successful delivery in financial & professional services (B2B & B2C). 

A proven & passionate leader, creating high-performance cultures with a strong results orientation. Demonstrated capability in creating value & engagement through innovative strategic marketing, digital & communications programs. I enjoy an environment that offers continuous personal growth & challenge, and that welcomes innovation & positive change. 

More info