High performance B2B marketing: What are the best marketers doing differently?

19th, July, 2016 | Webinar

B2B Marketing’s recent High Performance B2B Marketing Report, produced in association with Circle Research, uncovers what the best marketing departments are doing differently from the rest.

What to expect

What are the top-performing marketers doing differently from the rest? Our latest piece of research sought to find this out. 

We identified the four areas that the best marketers are putting at the heart of their marketing every day: strategy, customer, brand and measurement. 

In this webinar, Danielle Howe, reports editor at B2B Marketing, Andrew Dalglish, director at Circle Research, and Catherine Howard, UK & I marketing director at Atos, will discuss: 

  • What high performance marketing is, what the four pillars are and why they matter. 
  • How high performance marketers do consistently better, and what you can learn from them. 
  • How you can start thinking differently to join the best and leave the rest behind.

SUMMARY

  • DATE19th, July, 2016
  • TIME15:00 - 15:45
  • DURATION45 minutes
  • COSTFree
  • STATUSPassed

Presenters

Danielle Howe B2B Marketing
Reports editor
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Andrew Dalglish Circle Research
Director
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Catherine Howard Atos
UK & I marketing director
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