Advanced Business Solutions used a ‘fairytale’ approach to its creative content – including the stories of Cinderella and Jack and the Beanstalk – to promote its ‘right-first-time’ solutions.
Discover how BLP took on the UK’s largest law firms with a unique approach to content marketing storytelling, smashing ROI and generating more leads than the original campaign target.
Find out how Couchbase’s programmatic ABM campaign garnered deep levels of audience and customer insight, ultimately generating $1.5 million in sales pipeline.
Discover how Autodesk used direct mail (DM) to drive engagement via a social media competition and deliver 34 qualified new opportunities, all on a shoestring budget.
Find out how O2’s ABM programme brought sales and marketing together, using customer insights to create a highly-personalised report that proved the value of partnering with the business.
Learn how Samsung used an emotional approach to target 78,000 local businesses in Manchester and show how tech could help them have better days at work.
Discover how Tate & Lyle Sugars got its new range of syrups in front of a hard-to-reach target audience and achieved a 250% uplift in sales thanks to an innovative DM campaign.
Learn how Woodpecker Flooring increased sales revenue by 22% and monthly sample orders by 31% by designing a brand with an emotional connection with customers.
Zipcar’s campaign was something to sing about, highlighting the benefits of the car sharing company’s corporate arm and delivering £960,000 in pipeline revenue.
Through this campaign, McCain Original Choice chips went from a declining in market share to a six-fold increase in direct sales appointments.​