Getty Images has launched a viral video to demonstrate the breadth of its picture and video archive.
Working with Brazilian agency AlmapBBDO, the online photo company utilised 873 unrelated stock images to create the 85 second film.
Compiled over four months, the film tells the story of a couple from birth, to when they meet as children, separate after university, and then reunite later in adulthood.
Sophie Schoenburg, AlmapBBDO copywriter, said: “We reviewed more than 4,000 Getty Images Video clips and adapted the story as the research evolved. Sometimes we searched something we had in mind, and other times we would find something great we weren’t look for.”
’85 seconds’ has already received 31,604 views on YouTube.