Google launches AdWords credit cards

Small businesses in the UK and US might soon be able to claim their very own Google AdWords credit card.

Piloted last July in the US, Google is now inviting small businesses in the UK to take out one of its credit cards, which are designed to ‘make it easier for small businesses to pay for their AdWords campaigns and track their spending.’

In a blog, signed by Brent Callinicos, VP treasurer, announcing the UK launch of the cards, he said, “Every day, AdWords enables more than one million businesses, the majority of which are SMBs, to connect with their customers online.

“We hope AdWords Business Credit will give small and medium sized businesses more flexibility—some ‘extra credit’—so they’re able to focus on growing their businesses even further.”

An asterisk at the bottom of the post highlights that, ‘depending on creditworthiness, rates range from 8.99 per cent to 18.99 per cent’.

Learn more about Google’s new financial service.

Do you see a need for this service? Tell us in the comments box below.

Related content

Thought leadership is widely recognised as a powerful (if complex!) tool to differentiate your B2B brand and engage audiences. But its deployment has typically been focused at top or mid-funnel, and opportunities to leverage its

Access full article

B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.