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Executive Engagement Course Guide

This course will give you an overview of what it takes to build an effective approach to executive engagement and how to launch a programme in your organisation. You’ll learn how to:

  • Define programme objectives that map to your business strategy.
  • Prioritise the executives you want to engage.
  • Build a deep understanding of the people you’re targeting
  • Create a compelling value proposition for your programme.
  • Design a range of activities to engage different executives.

The content covered over the course of the four, two-hour training sessions will be delivered by two experienced ABM practitioners in including Bev Burgess, Founder and Managing Principal at Inflexion Group.

Download this course guide to learn more.

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