In Africa as a whole, there are a lot of business ventures which are splitted into large scale & SME. In Nigeria as a subset of Africa, There are lots of business owners who intend to grow their businesses by Studying the trend in the Market but the Question still remain as How well have they been able to use the Market Trend to grow and To what percentage has it grown their businesses.

- Content, Creative & Campaigns
samuel Adebayo
- Research Executive
- TNS
Has Market Science been exploited in Nigeria?
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