Advanced ABM Practitioner Accreditation

Dates: 8 Nov – 13 Dec / 3 Jan – 17 Jan.

Start times: 4pm GMT/ 11am ET/ 8am PT.

Run as weekly virtual sessions, with a two week break over the festive period.


Half of the revenue for most B2B companies sit within the top 3.5% of their accounts


This advanced ABM practitioner course explores how to use ABM to build long term relationships and mutual value with top customers and prospects. Designed for ABM-ers who already have some experience, the course works through the role of the ABM-er, the steps involved in creating and executing strategic and cluster ABM plans, and the soft skills needed to develop your career.

To find out more about this training course, or to book your place, please complete the form on the right. A member of the B2B Marketing team will get in touch shortly with further information.


Course Leader: Louise Jefferson

Founder and managing Principal, Inflexion Group

Find out more about this course

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