The shortlist for the International B2B Marketing Awards 2018 has been revealed.
Industry judges have whittled down hundreds of submissions to produce a shortlist of nominees for gold, silver and bronze awards across 27 different categories. In total, 85 organisations have made it onto this year’s shortlist.
This year sees the emergence of three new categories: Best employee engagement programme, and the return of Marketing team of the year, and B2B marketer of the year.
Gravity Global leads the way
Gravity Global was nominated 13 times. Ogilvy received eight, Really B2B claimed seven, while Bryan Cave Leighton Paisner clinched six nominations.
Notably a number of companies achieved multiple nominations with Saatchi and Saatchi pro, Stein IAS, True, Earnest, and The Marketing Pod all receiving five nominations.
There was also plenty of new faces on the shortlist this year. Kenshoo, Agent3, Tribal impact, and Silver Agency were all new entrants.
Nominations from around the world
Submissions came from all over the world including George P. Johnson and Yalber (US), Struers and Klausen + Partners (Denmark), Leica Geosystems (Switzerland) and MAN Diesel and Turbo (Germany).
A gala night to remember
This year’s winners will be announced at the gala ceremony on Thursday 22 November at the Roundhouse in London. The host for the evening will be TV presenter and comedian Rob Beckett. The evening will celebrate marketers as ‘the artists of change’ in the B2B industry.
Joel Harrison, editor-in-chief and co-founder of B2B Marketing, said: “As ever we have been astounded by the diverse and creative entries we’ve received. Given the quality and volume of submissions, making the shortlist is a huge achievement. We’re looking forward to seeing those nominated on the night for a great night of celebrations.”
