MSQ, a group of six creative agencies that includes Stein IAS, has appointed Kate Howe as its executive director.
Kate will leave her role as chief growth officer at Dentsu Aegis Network to join MSQ in February at its London headquarters.
She previously joined Gyro as managing editor back in 2014 and was appointed CEO by 2017. Gyro was acquired by Dentsu Aegis Network in 2016, and she was appointed chief growth officer in 2018.
Kate will help to “shape and implement MSQ’s ambitious growth strategy” and will report to MSQ chief executive Peter Reid.
Peter said: “Kate’s arrival is a critical piece in the MSQ jigsaw. We are developing quickly and having Kate on board will help drive our ambitious plans forward even more rapidly. She’s a highly collaborative and inspirational leader who brings vast experience in helping agencies and networks grow. I couldn’t be more delighted.”
MSQ helps brands with advertising, PR, B2B strategies, and digital marketing.