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Diving into M&S Corporate Gifts’ ‘unforgettable’ campaign with Kristina Haddrell

In this week’s episode, we sat down with another award-winning campaign by Really B2B.

Here, Editor for B2B Marketing David Rowlands spoke with Kristina Haddrell, group account director for Really B2B about their brilliant sales focused campaign for M&S, which scored them three Golds including: ‘Most commercially successful campaign’, ‘Best corporate decision-maker-targeted campaign’ and ‘Best lead generation or nurturing campaign’ at the B2B Marketing Awards last November.

To find out more about the groundbreaking case study, check it out here:…ins-gold-three

To learn more about what Really B2B is doing, follow them on Twitter @REALLYB2B



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