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Coronavirus messaging with David McGuire, B2B copywriting guru

In this episode of our podcast, editor in chief Joel Harrison spoke with David McGuire about the buzzwords to avoid in your messaging during the Coronavirus.

Have a listen and we guarentee you’ll think twice before using the phrase “uncertain times” and “now more than ever”. 

You can also check out his latest blog post on the same topic here: B2B buzzword bingo: The COVID-19 edition

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