Close this search box.

Shane Redding outlines why all marketers need to be ‘commercial marketers’

<iframe width=”100%” height=”300″ scrolling=”no” frameborder=”no” allow=”autoplay” src=””></iframe><div style=”font-size: 10px; color: #cccccc;line-break: anywhere;word-break: normal;overflow: hidden;white-space: nowrap;text-overflow: ellipsis; font-family: Interstate,Lucida Grande,Lucida Sans Unicode,Lucida Sans,Garuda,Verdana,Tahoma,sans-serif;font-weight: 100;”><a href=”” title=”B2B Marketing Podcast” target=”_blank” style=”color: #cccccc; text-decoration: none;”>B2B Marketing Podcast</a> · <a href=”” title=”Episode 144: Shane Redding outlines why all marketers need to be ‘commercial marketers’” target=”_blank” style=”color: #cccccc; text-decoration: none;”>Episode 144: Shane Redding outlines why all marketers need to be ‘commercial marketers’</a></div>

In this episode of The B2B Marketing Podcast, David Rowlands, Head of Product at Propolis, caught up with Shane Redding, Propolis Strategy Expert to discuss the need for marketers to become commercial marketers.
David and Shane define what we mean by ‘commercial marketer’ in the first place, why so many marketers aren’t acting in this fashion, and what we can do today to start changing the way we operate and prove our value to the board.

Check out our Trend Tracker here:

Catch up with every episode of The B2B Marketing Podcast across all popular platforms:

Interested for more?

To find out more about contributing to future B2B Marketing podcasts, contact the team below:

Explore other podcasts

Contact us to find out what B2B Marketing can do for you and your business:

US Office

Europe Office

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

This website uses cookies to ensure you get the best experience on your website. Read more about cookies policy.