McKinsey advisor and IT marketing expert John Straw has joined the board of ecommerce provider Ve Global as non-executive director.
John will be bringing over 30 years of experience in IT, including his current role as senior advisor at McKinsey and his prior role as the chairman of Thomas Cook’s Digital Advisory Board, where he led the travel brand’s digital transformation. He will play a crucial role in driving Ve Global towards its long-term goal of becoming a £100m ARR business.
Founded in 2009 and based in London, Ve Global is a technology company that provides ecommerce businesses with a managed-service of proprietary marketing software and digital advertising solutions.
Jack Wearne,Ve Global CEO, said: “John’s extensive experience in the digital marketing space and impressive knowledge of tech innovation and development will make him an invaluable asset to the Ve Global board. At Ve, we are committed to helping our customers deliver effortless online shopping experiences, and having targeted over 300 new customers by 2022, John’s appointment, and the wealth of expertise he will bring, couldn’t come at a better time. We are thrilled to welcome John to the Ve Global team.”