B2B Marketing
Mobile apps use increased 115 per cent in 2013, research from Flurry Analytics has revealed.
The growing adoption of smartphones saw a 203 per cent surge in the use of messaging and social apps last year, followed by second fastest growing category ‘utilities and productivity’ at 149 per cent.
Flurry Analytics calculated the increases in usage by how many times apps were opened, rather than time spent in the application.
When I began my career as a Business Development Representative (BDR), mytoolkit was laughably simple: a plugged-in phone and a stack of directories. My job was to dial through hundreds of listings, hoping to luck
Stumped on how to choose an ABM agency? Our UK Agencies Benchmarking Report featured some of the best in the region. Check out everything from the agencies who cracked the top five to some interesting
Last week I was privileged to moderate an excellent roundtable organised by CogniClick: Do more with data! and Helen Kensett , which was ostensibly focused on the evolving role of data in enabling thought leadership,
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
