Account-based marketing – Fundamentals every B2B marketer must know

Your download has started. Here are three more on this topic that may interest you.

Complete the form to instantly download all three.

Instantly engage more of the accounts that matter in four easy steps

According to SiriusDecisions, 92 per cent recognise the value of ABM; many calling it a B2B must-have. 

This Demandbase ebook demonstrates how ABM can have a major impact on your business, and provides actionable insights to help drive results across the entire customer lifecycle.

AI Marketing Tools

Martech Vendor Spotlight Report: Top B2B AI Marketing Tools in 2025

In today’s marketing climate, AI is constantly evolving. After all, we’ve come a long way since the early days of ChatGPT. However, with so many AI marketing tools on offer now, it can be difficult

B2B Ignite Agenda - 2025

The B2B Ignite 2025 Agenda

The B2B Ignite 2025 agenda is packed with exclusive research, insights, and evidence to show you what’s changed in B2B, and what’s coming next. You’ll hear detailed, no-holds-barred case studies: exactly what’s working, and what’s
LeadgenReport1000x750pixNEW.jpg

Martech Vendor Spotlight Report for Lead Generation

Lead generation has always been a critical aspect of B2B marketing, with marketing teams needing to feed the often insatiable demand of sales for fresh opportunities. But there are a unique set of challenges and

Download the Report

Access These Extra Downloads

Country Flag
Demandbase ABM
Propolis logo white

B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.