Buyers expect digital engagement throughout the buying process, regardless of purchase complexity. For marketers, digitally transforming the customer experience can elevate lead generation and conversion. To generate more sales-ready prospects, your digital engagement phase should be longer. But providing digital assets isn’t enough — marketers must create self-engagement tools that increase buyer affinity.
- Brand, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], Strategy and Evolution
The B2B Ignite 2025 Delegate Brochure
- Brand, Content, Creative & Campaigns, Customer experience [CX], Data and Insights, Marketing operations and technology [MarTech], Strategy and Evolution
The B2B Ignite 2025 delegate brochure is packed with all the information you'll need ahead of booking your B2B Ignite ticket.
