B2B marketing is a competitive landscape. Not only because of savvy competition, but also because of increasingly complex technology platforms and capabilities to adapt to.
So what gives the most successful modern day marketers their edge? We set out to understand how today’s top B2B marketers invest their time, where they find success, and – most importantly – what they do differently.
Download this free report now to:
"Some of what we learned from this report didn't surprise us, like the on-going challenges B2B marketers have fully integrating their MAP and CRM systems. But what the research did show is that the impact of this is major."
