How to build an inspired B2B marketing campaign

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What do you need to do to build an efficient and effective B2B marketing campaign with both a definable and ownable point of view in its heart?

In today’s fast-paced multichannel world, it is harder than ever to stand out and be heard. We have learnt to tune out the noise, because as human beings we are limited in what we can process let alone respond to. In fact, brands and businesses are now often just a sub-theme to the conversations they may once dominated. 

Download this guide from Speed Communications and discover:

  • Who owns what?
  • How to make the most of your data
  • A content strategy that mirrors your business plan
  • What channels you should use
Commercially successful B2B campaigns

Top Commercially Successful B2B Campaigns on Awards Shortlist

The B2B Marketing Awards 2025 are just around the corner. The increasingly relevant Most Commercially Successful Campaign category highlights programs that deliver measurable business impact. These campaigns go beyond creative ideas: they turn insight, strategy

Top B2B Marketing Creative Trends

Top B2B Marketing Creative Trends

If you want to understand what’s truly working in standout B2B creative right now, download the 7 Key Trends Redefining Creative in B2B Marketing. Based on the most compelling entries and winners from the 2024

Elevation Awards 2025 Winners Report

Elevation Awards 2025 Winners Report: Explore Top Campaigns

B2B marketing is evolving fast. The Elevation Awards 2025 Winners Report captures the sharpest edge of that transformation. From AI-powered content engines to campaigns that blend empathy with executional precision, this year’s winners didn’t just

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How to build an inspired B2B marketing campaign
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Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.