Written by B2B Marketing
What are the challenges that companies typically encounter with their CRM systems? What are the factors behind them?
Research shows that 70% of CRMs in Europe fail to meet their objectives. This new infographic from D&B UK illustrates the problems facing CRMs, whilst providing some simple steps that can be taken to address them.
Lead generation has always been a critical aspect of B2B marketing, with marketing teams needing to feed the often insatiable demand of sales for fresh opportunities. But there are a unique set of challenges and
Watch our on-demand webinar “How to select your next digital experience platform” to learn more about this topic. In a marketing landscape where standing out is virtually impossible, choosing the right digital experience platform is
Social media has become a cornerstone of B2B marketing strategies, offering unparalleled opportunities for lead generation, brand building, and customer engagement. However, the unique complexities of the B2B buying process demand a more nuanced approach
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
