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Revenue Performance Management Report

Written by B2B Marketing

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Revenue performance management (RPM) is set to become one of the most important business concepts to emerge this decade, which is why B2B Marketing and Marketo joined forces to produce a report on sales and marketing integration.Are you making a significant impact on your company's revenue performance? This Revenue Performance Management Report enables you to benchmark your activity and results. Some of the areas examinesd include:Marketing strategyProcesses for lead recyclingSales and marketing alignmentFollow-up on sales-ready leadsROI strategyLead conversionMarketing budget ratioMarketing automation platform usage 

Are you making a significant impact on your company’s revenue performance? This Revenue Performance Management Report enables you to benchmark your activity and results. Some of the areas examinesd include:

  • Marketing strategy
  • Processes for lead recycling
  • Sales and marketing alignment
  • Follow-up on sales-ready leads
  • ROI strategy
  • Lead conversion
  • Marketing budget ratio
  • Marketing automation platform usage

 

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