Written by B2B Marketing
Today’s customers decide how (and if) they want to interact with your brand. Whether or not a single transaction turns into an ongoing relationship depends on how you respond.
Read Dun & Bradstreet’s first guide to data-inspired marketing to learn how more effective use of customer data makes better customer relationships inevitable.
Lead generation has always been a critical aspect of B2B marketing, with marketing teams needing to feed the often insatiable demand of sales for fresh opportunities. But there are a unique set of challenges and
Watch our on-demand webinar “How to select your next digital experience platform” to learn more about this topic. In a marketing landscape where standing out is virtually impossible, choosing the right digital experience platform is
Social media has become a cornerstone of B2B marketing strategies, offering unparalleled opportunities for lead generation, brand building, and customer engagement. However, the unique complexities of the B2B buying process demand a more nuanced approach
Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.
