The four biggest challenges facing B2B tech marketers today (part four)

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This four-part series from Harte Hanks’ Chris Ronald addresses common pain points of B2B marketers, using examples from the technology sector.This installment faces the challenges around unifying communication strategies across channels throughout the customer journey.

This four-part series from Harte Hanks’ Chris Ronald addresses common pain points of B2B marketers, using examples from the technology sector.

This installment faces the challenges around unifying communication strategies across channels throughout the customer journey.

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Why leads aren’t everything and you need to align your content with self-serve buyer journeys

This report takes a detailed look at why content marketing needs to be so much more than just generating leads downloading a report (yes, we know). Of course, this still plays an important role, but

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The Elevation Awards 2024 Winners Report

The Elevation Awards 2024 Winners Report is an essential guide for client-side marketers to discover which agencies and organizations are leading the way in US B2B marketing creativity, innovation and excellence. You’ll be able to

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LinkedIn Social Selling Mastery: The Blueprint for B2B Success.

Social selling is a modern approach to sales where businesses and sales professionals leverage social media platforms to identify prospects, build relationships, and drive sales. It moves away from traditional cold calling and conventional ways,

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B2B strategies. B2B skills.
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Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.