Turn your paid social investment into results

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Learn how to make the most of your spend on Twitter, LinkedIn and Facebook

Social is great. But it costs money. Which means you as a marketer need to make the right decisions about what to post, where, and who to target your content at.

This eGuide from Octopus Group will show you how to do just that on the three channels that matter most to B2B – Twitter, LinkedIn and Facebook. So you can make sure your social spend is working hard for your clients and campaigns.

This eGuide will show you:

  • How to create super targeted posts for Linkedin
  • Why it pays to test and refine on social
  • How to align your Twitter spend to business goals
  • Why visuals make Facebook posts more engaging
  • When to post to reach your audience.
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Why leads aren’t everything and you need to align your content with self-serve buyer journeys

This report takes a detailed look at why content marketing needs to be so much more than just generating leads downloading a report (yes, we know). Of course, this still plays an important role, but

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The Elevation Awards 2024 Winners Report

The Elevation Awards 2024 Winners Report is an essential guide for client-side marketers to discover which agencies and organizations are leading the way in US B2B marketing creativity, innovation and excellence. You’ll be able to

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LinkedIn Social Selling Mastery: The Blueprint for B2B Success.

Social selling is a modern approach to sales where businesses and sales professionals leverage social media platforms to identify prospects, build relationships, and drive sales. It moves away from traditional cold calling and conventional ways,

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B2B strategies. B2B skills.
B2B growth.

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.