Whitepaper – What can CRM bring to your business?

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How are 130 UK businesses using CRM systems? Find out in the results of this survey. Customer relationship management software has evolved. Newer versions can be delivered via the cloud, pushed out to mobile devices and are able to utilise social media sites. CRM can deliver benefits to multiple departments - not just sales and marketing. Customer retention is boosted, interdepartmental communication is improved, data and work duplication is reduced and workflows are made more visible to all. This paper looks at the results of a survey of 130 UK business decision makers and examines how they are using CRM systems and what they are achieving from them, as well as where the technology will go in the future.

How are 130 UK businesses using CRM systems? Find out in the results of this survey.

Customer relationship management software has evolved. Newer versions can be delivered via the cloud, pushed out to mobile devices and are able to utilise social media sites.

CRM can deliver benefits to multiple departments – not just sales and marketing. Customer retention is boosted, interdepartmental communication is improved, data and work duplication is reduced and workflows are made more visible to all.

This paper looks at the results of a survey of 130 UK business decision makers and examines how they are using CRM systems and what they are achieving from them, as well as where the technology will go in the future.

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Martech Vendor Spotlight Report for Lead Generation

Lead generation has always been a critical aspect of B2B marketing, with marketing teams needing to feed the often insatiable demand of sales for fresh opportunities. But there are a unique set of challenges and

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Martech Vendor Spotlight Report for Digital Experience Platforms 2024

Watch our on-demand webinar “How to select your next digital experience platform” to learn more about this topic. In a marketing landscape where standing out is virtually impossible, choosing the right digital experience platform is

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The strategic imperative for a B2B-specific social media management platform.

Social media has become a cornerstone of B2B marketing strategies, offering unparalleled opportunities for lead generation, brand building, and customer engagement. However, the unique complexities of the B2B buying process demand a more nuanced approach

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Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact.