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BRANDING NEWS: Dell goes private

February 6, 2013

Computer manufacturer Dell has agreed a deal to take itself private following declining sales of personal computers.

The $24.4 billion deal sees founder and CEO Michael Dell, as well as Silver Lake Partners, offering $13.65 per share to Dell shareholders.

In-depth funding details haven’t been revealed but the company has stated that it feels the challenges it faces will be best met without the additional pressures of being public.

Time will tell whether Dell can continue to grow in an increasingly mobile world.



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