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B2B thought leadership tool: See how you compare...

Thought leadership: your approach vs. the industry

Data from the entries to the B2B Marketing Awards 2023 demonstrates that only 10% of thought leadership programmes are clearly aligned with sales and can demonstrate how they facilitate sales enablement.

Is this story true in your organisation?

Together with FT Longitude and CogniClick, We are delighted to launch this industry first benchmark to demonstrate exactly how much commercial success marketers are having and what good looks like:

  • Take part in the industry wide analysis of thought leadership.
  • Benchmark your approach against the industry.
  • Understand the hallmarks of how to make TL commercially successful.

 By participating, you’ll also get the chance to win a ticket to B2B Ignite on July 3rd! Click below to get involved and learn how your approach compares to the industry:

Deadline: July 29 2024

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