The idea that “practice makes perfect” applies to far more than learning a new instrument or language, it is also applicable when discussing the ever-changing B2B sales landscape.
Today’s buyers are more informed and demanding than ever and require that sellers are ready at a moment’s notice with value-added insights.
You’ll learn:
Tech giants like Google are encouraging advertisers to put AI to work for creative – but what does that look like in […]
In the ongoing quest to build trust and credibility, B2B brands often struggle to align brand awareness with demand generation. In the […]
Digital experience platforms are increasingly becoming important in B2B marketing. They allow marketers to create exceptional and engaging experiences in order to […]
Are you looking to advance your AI journey? Or perhaps you’re in the experimentation phase? Either way, you won’t want to miss […]
Let’s face it; creating quality and engaging events can be challenging. With so many B2B events happening today, standing out has increasingly […]
In August 2023, we officially launched the Community Index, a real-time dashboard of B2B marketing metrics for Propolis members. Since then, we’ve […]
