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How to Develop a Scalable 1:Many ABM Strategy
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Five Steps to Building a Brand Business Case
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Laser-focused channel marketing: How tech Vendors and Partners can reap the benefits of a hyper-targeted approach to channel marketing
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The Elevation Awards 2024 Winners Report
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What is customer knowledge sharing and why is it important?
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How to Build a Data Strategy in Four Steps
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Martech Vendor Spotlight Report 2024 for Account-Based Marketing
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2024 Propolis Community Sprint Report – Commercial Marketer
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Creating a Value-Added Marketing Strategy
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Home » Podcasts » How AI could change B2B marketing, with Doug Bewsher

How AI could change B2B marketing, with Doug Bewsher

Content, Creative & Campaigns

In this episode of The B2B Marketing Podcast, David Rowlands caught up with Doug Bewsher to discuss his background as the former CMO of Salesforce and Skype, as well as his thoughts on how AI could change the marketing game.

Doug discusses the current excitement around AI, the impact it will have on building strong brands, and much more.

Catch up with every episode of The B2B Marketing Podcast across all popular platforms:

To find out more about contributing to future B2B Marketing podcasts, contact the team below:

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In this week’s episode of the B2B Marketing Podcast, we spoke to Benefex about their joint Gold win for ‘B2B Marketing team of the year’ at our 2024 B2B Marketing Awards.

JLL’s Global CMO talks AI, his role, and the key to a commercially impactful strategy

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In this week’s episode of the B2B Marketing Podcast, we spoke to Paul Collier, CMO, FunnelFuel to discuss the current digital advertising landscape in 2025.

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In this week’s episode of the B2B Marketing Podcast, Kavita Singh, Senior Content Editor, B2B Marketing spoke with the Radish team about some of the global brand campaigns they’ve achieved.

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MARKETING AREAS

ABM & Demand Generation

Brand

Channel Partnership

Content, Creative & Campaigns

Customer Experience

Data and Insights

Marketing Operations and Technology (MarTech)

People, Teams and Skills

Strategy and Evolution

How to Develop a Scalable 1:Many ABM Strategy

Five Steps to Building a Brand Business Case

Laser-focused channel marketing: How tech Vendors and Partners can reap the benefits of a hyper-targeted approach to channel marketing

The Elevation Awards 2024 Winners Report

What is customer knowledge sharing and why is it important?

How to Build a Data Strategy in Four Steps

Martech Vendor Spotlight Report 2024 for Account-Based Marketing

2024 Propolis Community Sprint Report – Commercial Marketer

Creating a Value-Added Marketing Strategy