ABM Award-Winning Strategies for B2B Growth

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Looking to elevate your account-based marketing (ABM) program? How to Win with ABM: Lessons from the 2024 B2B Marketing Awards offers a behind-the-scenes look at what today’s top-performing B2B marketers are doing differently.

Drawing from over 60 standout campaigns from the 2024 B2B Marketing Awards, this exclusive report reveals how industry leaders are blending strategy, creativity, and technology to achieve serious results, like 564% pipeline growth and 85% win rates.

Learn how companies are scaling without losing personalization, aligning with real buyer journeys, and using insight-led approaches to dominate their markets.

Whether you’re refining an existing ABM strategy or launching a new initiative, this report is your shortcut to what works. You’ll gain practical frameworks, content ideas, and channel strategies used by leading brands such as Honeywell, Just Global, and Hotwire to build trust, drive pipeline, and prove ROI.

With topics ranging from AI-powered personalization to deep sales-marketing collaboration, it’s a goldmine for any B2B marketing leader ready to move beyond theory and into action.

Download your copy now and start applying the strategies that are setting new ABM standards.

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How Leading SaaS Marketers Use ABM to Drive Business Growth

Our latest report, “How Leading SaaS Marketers Are Using ABM to Increase Commercial Impact,” offers a deep dive into how top industry players are leveraging Account-Based Marketing (ABM) to drive real business results in 2025.

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Mastering ABM in Professional Services Marketing

This exclusive report, “Mastering ABM: Overcoming Key Challenges in Professional Services Marketing,” dives into the industry’s unique challenges and provides actionable insights from leading experts at Capgemini and EY. Discover strategies to:

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How to Develop a Scalable 1:Many ABM Strategy

Implement this clear and effective strategy for your 1:Many ABM programs to enhance targeting and maximize results.

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