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  1. Education, consistency and patience: The keys to retaining your customers

    it into our business vocabulary by accident. How then do we bring this magic to what we do and build repeat ...

    Rebecca Grimes - 06/06/2022 - 10:22

  2. The big lie of thought leadership in B2B

    their attention. All this doesn’t happen by accident.  What this means is that before you start, you need to have ...

    Philip Trippenbach - 07/12/2021 - 09:12

  3. When science fails, try storytelling

    it shouldn’t be like this. But like this it is. So, we’d better deal with it. Whether through accident ...

    Joshua Morse - 05/11/2020 - 10:50

  4. BRAND CAMPAIGN NEWS: Shock tactics help reduce number of workplace accidents

    19693 news/archive/brand-campaign-news-shock-tactics-help-reduce-number-workplace-accidents ... contributed to reducing the number of accidents in the workplace to an all-time low. The hard-hitting ‘Safety ... The company’s ultimate goal of achieving an accident-free workplace is proving a success after it reported an 18 ...

    Gemma Huckle - 29/08/2012 - 14:18

  5. Will the GDPR ignite the next big claims industry?

    is that Mr Snell? I’m calling with regard to the accident you recently had.” We’ve all received these cold calls, ... be it accidents or mis-sold PPI, and we’re probably all pretty tired of them.  One of the intentions behind ...

    Paul Snell - 08/08/2017 - 11:37

  6. Awards case study: How Fujitsu's Transport Hackathon events won business and built relationships with key accounts in the rail industry

    and by happy accident to support general vertical marketing efforts for the sector. To achieve this, Fujitsu ... (TFL), with a secondary and by happy accident to support general vertical marketing efforts ...

    Paul Snell - 28/11/2019 - 16:24

  7. Insuring your world for the times to come

    by illness, theft, accident or death. 21973 blog/posts/2013/08/01/insuring-your-world-times-come Insurance ... is a kind of financial support that covers expenses caused by illness, theft, accident or death. In layman’s ... arrangements to compensate for its loss, in case the accident happens. This arrangement in official terms ...

    Malcolm Walsall - 01/08/2013 - 10:52

  8. Valuable lessons for B2B marketers

    and accident claims industries, threatening legitimate direct marketing for the third time in recent years. ... for brands. However, lessons from PPI and accident claims should serve as a warning.” The bulk of the advice ...

    Brooke Farley - 26/04/2015 - 12:05

  9. Feeling emotional

    this theme uses a powerful strapline along the lines of "because even one accident is too many".  Even ... one accident matters, you can make a difference therefore... simple, but effective?  Has anyone else ...

    Samantha Dawe - 24/05/2013 - 13:56

  10. So, it’s war. How to arm and protect your business

    car drivers are accident prone as they fail to anticipate hazards early enough; their vision is fixed ...

    Andy Bacon F IDM - 31/03/2020 - 14:30


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