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  1. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part one)

    Three questions you might be asked  What questions don’t you want to be asked, or alternatively, what ... straightforward and commanding that your audience can’t conceive of an alternative.  Begin by asking yourself hard ...

    Sue Mizera - 08/12/2022 - 10:09

  2. Online marketplaces – Threat or opportunity for B2B vendors?

    an alternative model of commerce entirely, which is setting the benchmark for what digital commerce can achieve? ... with better access to alternative suppliers – something inherent in the marketplace model.  Unbeatable? B2B ...

    Kieron McCann - 24/10/2022 - 09:46

  3. News: Expandi achieves asset purchase of Cyance

    to move with the market, so more consolidation and mergers can be expected.  Alternatively ...

    David Rowlands - 13/09/2022 - 08:44

  4. Want to make sure your events thrive? You need Ignite USA

    trying to replace when it came to alternatives to the in-person meetings.  In our session, you’ll learn ...

    David Rowlands - 09/05/2022 - 14:01

  5. Three tips to better product messaging

    that (provides this key benefit/solves this problem/fulfils this need). Unlike (primary competitive alternative ...

    Rachel Rapoza - 30/03/2022 - 12:09

  6. How to design more accessible emails

    Having alternative text (ALT) is important for email accessibility supporting images that don’t load. ALT ...

    Elliot Ross - 12/04/2022 - 10:53

  7. How to effectively market B2B SaaS: Eight practices for a successful marketing strategy

    or “ Shopify alternatives.” 2. Choose your lead magnets As well as considering SEO, your content strategy needs ...

    Richard Conn - 28/02/2022 - 09:43

  8. Partnering with your customers can be the answer to boosting your marketing impact

    and semiconductors to military radar systems and alternative energy. After more than 20 years in business, PVD ...

    Rod Griffith - 03/02/2022 - 08:49 - 1 comment

  9. How to develop more effective alliance partner sales tools

    and recognises the need to pursue a solution. They are now looking to compare viable alternative solutions ... partner, together, offer the best complete solution when compared to alternative choices.    Don’t assume ... nothing. Make sure your sales tools explain why doing nothing is not a viable alternative.  5. Decide When ...

    Rod Griffith - 06/10/2021 - 12:01

  10. Five predictions on data changes to future-proof your 2022

    alternative user-level ad identifiers as a replacement for third-party cookies. Cookies are quickly becoming ...

    Jon Clarke - 20/12/2021 - 12:01


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