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  1. How to bridge the sales and marketing alignment gap – once and for all

    in the United States alone. Even for those organisations whose sales and marketing teams appear to operate ...

    John Cheney - 17/01/2022 - 10:01

  2. 10 lessons learned after 10 years of modern selling

    in the last 18 months, and that doesn’t appear to be going away. Widespread hybrid working is being welcomed ...

    Pieterjan Bouten - 13/01/2022 - 09:50

  3. The big lie of thought leadership in B2B

    with authors answering key questions on the topic. Appearances on relevant podcasts. When it comes to social ... media-specific content described above is then adapted into paid media creative, appearing in the feeds of our ...

    Philip Trippenbach - 07/12/2021 - 09:12

  4. News: Expandi Group announces the integration of AccountInsight into the group

    with Expandi in May 2021, it immediately appeared clear to us that Expandi was the best partner to  complement ...

    Lucy Gillman - 04/10/2021 - 10:43

  5. The difference between inclusion and diversity with Accenture’s Joseph Taiano

    to change, and are simply trying to ‘keep up appearances.’ What are your thoughts on this? Do you think it’s ...

    Kavita Singh - 26/07/2021 - 14:45

  6. Top 7 B2B inclusion and diversity campaigns and initiatives

    The video showcases the bias that can appear for all types of people in unexpected ways. 2. #YouBelongHere ... in the workplace. The video showcases the bias that can appear for all types of people in unexpected ways. anonymous ...

    Kavita Singh - 25/08/2021 - 11:11

  7. How to rebrand your company successfully

    if a CEO enters a company, you’ll often see a new agency and new logo appear to signal change, ... you’ll often see a new agency and new logo appear to signal change, but this shouldn’t be a reason ...

    Kavita Singh - 05/08/2021 - 15:54 - 1 comment

  8. How managers can support employees with their mental health

    at the moment, and it appears to be the favourable decision among employees. In a UK Return to Work report, 70% ... at the minute, a hybrid working environment appears to be the healthiest option because of its flexibility. Paige ...

    Kavita Singh - 22/07/2021 - 10:34

  9. Why sales enablement is much more than just another buzzword

    buzzwords are constantly appearing and finding their way into industry vocabulary, much to the delight ... that buzzwords are rife in the world of B2B technology. New buzzwords are constantly appearing and finding ...

    Kevin O' Regan - 05/10/2020 - 11:04

  10. 7 copywriting tips I won’t be sharing at B2B Ignite 2021

    extra words, phrases and synonyms which start to magically appear throughout the text to inflate ... in grown-up writing so, when they appear in B2B, they really stand out. As a reader, you almost ask yourself: ... structure, or simply unnecessary extra words, phrases and synonyms which start to magically appear throughout ...

    David McGuire - 25/06/2021 - 14:58

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