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  1. Covid-19, B2B marketing and the changing face of cutting-edge creativity

    – far more directly. We also suggest letting creatives work in pairs (or perhaps give them ‘buddies ...

    Graeme Kendrew - 14/12/2020 - 10:41

  2. 'Winter is coming': strategies for building a healthy, happy and resilient B2B marketing team

    up. Buddying or mentoring can help this – team members aren’t always able to admit problems ...

    Joel Harrison - 18/10/2020 - 17:43

  3. Beta buddies in B2B

    blog/posts/2015/08/18/beta-buddies-b2b Paul Cash, CEO of Rooster Punk, says start-ups need to ask for feedback early ... feedback from beta testers, or ‘beta buddies’ as I prefer to call them. Make your business stronger ... buddies wisely – who you talk to will have an instrumental impact on the direction of your business ...

    Paul Cash - 18/08/2015 - 10:56

  4. Synergy: Why Market Research and Branding are Best Buddies

    blog/posts/2013/01/10/synergy-why-market-research-and-branding-are-best-buddies Market Researcher n. 1. Person with an investigative and analytic attitude to work. 2. Fact-finder ...

    James Pilkington - 10/01/2013 - 12:36

  5. SOCIAL MEDIA NEWS: Salesforce ‘to acquire’ Buddy Media

    Social Customer insight 18469 news/archive/social-media-news-salesforce-‘-acquire’-buddy ... -media Internet reports are suggesting Salesforce has agreed a deal to acquire Buddy Media, a company ... connections.” It is thought that several other media companies were interested in buying Buddy Media, including ...

    Alex Aspinall - 31/05/2012 - 10:43

  6. CASE STUDY: 'Project 'Buddy' runner up for Best internal marketing campaign for American Express

    knowledgebank/social-media-marketing/case-studies/case-study-project-buddy-runner-best-internal-mark American Express (Amex) wanted to ensure that all 700 employees of Global Commercial Card (GCC), ...

    a12admin a12 - 06/11/2008 - 00:00

  7. Leaders Dinner: The CFO Fuse

    as a counterpoint? On the other side, what can we learn from our balance-sheet buddies? How does their approach ...

    Adam Harper - 06/01/2020 - 12:31

  8. How to proactively manage a team remotely

    for one another’s health, social and work needs. Identify if anyone is struggling and set up a buddy ...

    Cara de Lange - 15/04/2020 - 13:51

  9. 3 ways to create an Olympic-winning team culture

    and sharing. Through regular meetings and buddy groups, the team was able to encourage each other to talk about ...

    Kavita Singh - 20/09/2019 - 16:36

  10. How to target the right individuals with your account-based marketing campaigns

    previous education and work experience. Identifying your HR director is best buddies with the HR director ...

    Paul Snell - 03/09/2019 - 14:53


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