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  1. News: Rachel Friend joins Harvard as executive chair – marking changes in leadership to drive next stage of growth for the award-winning tech agency

    and resourcing Agency management Technology marketing and PR agency, Harvard, part of VCCP Business, has ... of Harvard Marketing, to drive the business through its next stage of growth.  The move comes as current CEO, ... Ellie Thompson; Chairperson, Louie St Claire; and Group Strategy Director, Pete Marcus exit the business ...

    David Rowlands - 03/02/2023 - 14:17

  2. March 23 roundtable register

    a winning business case for new martech investment The role of wider marketing teams in the decision-making ... the business When? Thursday 23 February 2023, 11:30am Where? Chancery Lane, London   Register your interest ...

    scotty - 27/01/2023 - 09:38

  3. A new year, a new set of priorities: Tackling your 2023 budget

    of Business | Oregon State University) all conclude the same; investment in marketing over the long term ... will ensure greater value into your business in the future. Want to unlock a mine of exclusive content ...

    Oliver Budworth - 25/01/2023 - 14:36

  4. Propolis marketing manager

    a print publisher into a Community Intelligence business. Community Intelligence means providing B2B ... to accelerate new business and retain/grow existing accounts on Propolis. Propolis is a membership community ... business Establish an ABM approach to target and close major global accounts Strong understanding ...

    Jennie Barrick - 20/01/2023 - 14:41

  5. Media and training marketing executive

    and experience that maximises business performance. It is an existing and trusted brand, which is customer driven ... more informed decisions, develop professionals and enable them to create more business opportunities. ...

    Jennie Barrick - 20/01/2023 - 14:33

  6. Eight essentials for a successful global marketing rebrand

    understanding of local business practices, cultural behaviours and expectations.  Overseas markets bring new ... business. They also bring complexity for marketers tasked with building a consistent brand which spans ... – a business with employees, customers and partners across Europe, Asia and the US. Here are seven ingredients ...

    Yasutaka Mizutani - 19/01/2023 - 12:35

  7. Revenue operations manager

    publisher into a Community Intelligence business. Community Intelligence means providing B2B Marketers ... for ensuring B2B Marketing data is GDPR compliant Lead business process innovation and continuous improvement ... required: Significant experience in sales and marketing technology, marketing operations and new business ...

    Jennie Barrick - 12/01/2023 - 15:20

  8. News: Lesniak Swann first B2B agency to achieve PAS 2060 carbon neutral certification

    don’t need to make the choice between performance and the environment. “Many businesses are now starting ...

    David Rowlands - 12/01/2023 - 10:05

  9. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part two)

    planning’ and “‘ogo-cop’) and as being cost-centres. Marketing as wholly strategic and business ... and business-based marketing initiatives do. And should. As we have recently written about, change generates fear ... a common language of SOM, competitive differentiation, business growth, and customer loyalty, (p)reference. ...

    Sue Mizera - 15/12/2022 - 08:40

  10. Why Barclays and Toolstation grabbed the glory in the B2B category at the DMA Awards 2022

    of business owners. Although there were other great entries in this category, I feel that the judges got ...

    Joel Harrison - 15/12/2022 - 14:06

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