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  1. The B2B Marketing Awards 2021: Check out who won big

    for their #Bossit2021 challenge, Sage also dominated, winning Gold for all four categories they were nominated for: ... or influencer marketing. ‘#Bossit2021 challenge’ by Sage. Best use of content marketing. ‘Ending retro ... for KPMG, by twogether. Best customer engagement initiative. ‘#Bossit2021 challenge’ by Sage. B2B marketing ...

    David Rowlands - 01/12/2021 - 16:29

  2. Are the 2020s the Decade of the Great B2B Rebranding?

    drive to seek out challenges and new possibilities. This drive is universal, innate and psychological, ...

    Sue Mizera - 01/12/2021 - 10:47

  3. Why SMBs are looking for guidance and support from B2SB marketers

    serve a broader national and international market. Challenges include understanding different cultural ... But there are obstacles holding them back, including challenges finding good labor, logistics and knowledge gaps like ...

    Dan Gliatta - 29/11/2021 - 09:25

  4. News: Hiscox launches card game to educate businesses about cyber security

    found that cyber spending has increased to meet the challenge brought on by the pandemic, ...

    David Rowlands - 30/11/2021 - 09:52

  5. B2B Marketing Awards 2021: Check out the winners here!

    bringing home a total 10 awards. Winner of the Grand Prix of for their #Bossit2021 challenge, Sage ...

    Daniela fernandes - 26/11/2021 - 12:11

  6. How CogniClick can personalise your content for ABM success

    knowledge, such as the core challenges clients face which can be demonstrated as stand-alone graphs ...

    David Rowlands - 26/11/2021 - 14:56

  7. How to realise the full potential of sustainability marketing

    be challenging to decide which topics to focus on. But you do not need to address every aspect of ESG.  You can ...

    Leeya Hendricks - 26/11/2021 - 09:41

  8. Four tips and tricks to think differently about content management and improve digital experiences

    platforms and collaboration between different parties can help improve the challenges of personalising CS ... personalisation. It’s likely for this reason, as the experience challenge gets more complex, that DAM as a solution ... the people in the content supply chain are a key component in managing the challenge of personalisation ...

    Kieron McCann - 10/11/2021 - 14:59

  9. Gilroy

    can effectively respond to the challenges and opportunities customers face, informing, influencing ...

    Daniela fernandes - 19/11/2021 - 14:11

  10. Planning for 2022: An interview with Mercè and Steven Cozens

    successfully and optimised fully in all scenarios. One of the challenges of ABM is the ‘resource’ in terms ... that is not ‘marketing friendly’. The challenge is in educating the business on what value marketing can bring and having ...

    David Rowlands - 19/11/2021 - 10:26

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