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  1. News: 6sense announces $200 million Series E round, increasing valuation to $5.2 billion

    and Benefits, Best Culture, Best for Women and Best for Diversity based on employee feedback at Comparably ... . 6sense CEO Jason Zintak was recognized as the Best CEO by Glassdoor and Comparably this year.   Notable ...

    David Rowlands - 20/01/2022 - 14:46

  2. How chatbots can enhance your ABM strategy

    traditional website forms and up to a 300% faster response time. An 82% increase in conversions compared ...

    Justin McDonald - 19/01/2022 - 09:16

  3. Practical magic: Cooking up a potion for success for your ABM programme

    Elise advised comparing your research to the sales deck: is there anything in your research that isn’t ...

    David Rowlands - 07/01/2022 - 09:03

  4. Five predictions on data changes to future-proof your 2022

    an ABM system compared with just 15% from 2020, there’s already been a significant uptake of ABM. ...

    Jon Clarke - 20/12/2021 - 12:01

  5. How CogniClick can personalise your content for ABM success

    the benchmark, this is not a comparative result, but rather detailed information on the client's own ...

    David Rowlands - 09/12/2021 - 11:58

  6. Everything you need to know to create a high-converting B2B product page design

    more leads with optimized B2B product pages B2B buyers take their time to research and compare products ...

    John Allen - 09/12/2021 - 13:55 - 1 comment

  7. News: CMO, chief communications officer and chief growth officer among the fastest growing c-suite roles in the UK, says LinkedIn

    in the UK when compared to the previous year as companies hired executives to help navigate the global ... courses globally over the past 12 months, compared to the previous year. Leaders across the world tuned ... compared to the previous year as companies hired executives to help navigate the global pandemic and drive ...

    David Rowlands - 28/10/2021 - 16:41

  8. News: Annual study reveals rising stars in the marketing multiverse

    operations look good “on paper” but the outcomes offer a different story. Compared to 2020, more companies ... Keyword trends results have also gone down compared to 2020 data. Companies are shifting away from using ...

    David Rowlands - 30/11/2021 - 16:21

  9. The data and science you need to know when approaching ABM email marketing

    and the results are compared between the test conditions. So, which email format comes out on top? 1. How large ... assessment. This was the same when comparing those who accepted phone calls from the SDRs, with the e-book ...

    David Rowlands - 16/11/2021 - 09:39

  10. ABM Census: Where B2B marketers are at, and where they’re heading

    over 100 B2B marketers to understand where they’re at with their ABM campaigns, comparing the results ... they’re at with their ABM campaigns, comparing the results to last year’s annual census. Download ...

    Jason Taylor - 02/11/2021 - 15:38


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