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  1. How CogniClick can personalise your content for ABM success

    two formats that are designed for larger audiences and also facilitate personalisation: a live ... originally designed for marketing, CogniClick has expanded to be used by sales- especially when it comes ...

    David Rowlands - 26/11/2021 - 14:56

  2. How to realise the full potential of sustainability marketing

    and your business further. But designing and implementing a sustainability marketing strategy has ...

    Leeya Hendricks - 26/11/2021 - 09:41

  3. Gilroy

    The Pavilion Basing View Basingstoke RG21 4RG United Kingdom ABM Content Marketing Customer Insight Design ... Digital Marketing Lead Generation Social Media Services Web Design Business Services (eg. post, transport, ...

    Daniela fernandes - 19/11/2021 - 14:11

  4. Motivational marketing: Same-old-same-old or B2B marketing 2.0? (Compendium)

    developments and programs—from product (re-)designs to social media messages to events and online communities— ... be described as 'MM in action,' was designed to explore these questions: Could the reasons ... requiring specific designs and techniques, to apply to future MM studies, including those in B2B? Target ...

    Sue Mizera - 19/11/2021 - 09:34

  5. Four game-changing insights driving customer acquisition in a digital world

    industry news for press about senior hires or watch the job ads of target companies.  Sharing relevant ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  6. The data and science you need to know when approaching ABM email marketing

    attention to the video than text email. There is less fatigue associated with watching a video, ... returned to their emails after viewing the test email or video, those who watched the video returned ...

    David Rowlands - 16/11/2021 - 09:39

  7. How to approach your ABX strategy

    into consideration: Is your list designed to help meet revenue goals? Is it aligned with business objectives? Does ...

    David Rowlands - 10/11/2021 - 10:57

  8. Building trust to drive demand: A snapshot of Edelman and LinkedIn’s thought leadership study

    for direction and vision 51% of c-suite executives are spending more time reading and watching thought ...

    Andrew Mildren - 02/11/2021 - 15:10

  9. How to promote your B2B webinar like a pro: Expert advice from Adobe

    Sponsored article on the topic of the event which has a call to action to watch the webinar itself. ...

    David Rowlands - 01/11/2021 - 10:52

  10. News: CMO, chief communications officer and chief growth officer among the fastest growing c-suite roles in the UK, says LinkedIn

    compliance officer. Tasked with designing, implementing and monitoring compliance processes to ensure ...

    David Rowlands - 28/10/2021 - 16:41

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