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1. Martech Awards case study: How CRMT Digital won Gold for ‘Best use of marketing automation’ for ‘A Netflix inspired buyer journey’ for HPE Aruba

   the nurture engine has achieved an ROI of over 260% with a seven figure dollar contribution to the sales ... first 11 months the nurture engine has achieved an ROI of over 260% with a seven figure dollar ...

   David Rowlands - 07/07/2022 - 12:35

2. News: The Martech Awards winners

   with a seven figure dollar contribution to sales pipeline. What more could you ask for? The full list of Gold ...

   David Rowlands - 08/07/2022 - 09:05

3. News: Monthly roundup of new hires in B2B

   The study has forecasted the potential for billions of dollars in ancillary revenue for the airline industry ...

   David Rowlands - 29/06/2022 - 12:38

4. Martech Awards case study: How Integrate won Gold for ‘Martech vendor of the year’

   was 82%- an increase of ~10% from the previous year and its net dollar retention for 2021 was 127%.  ...

   David Rowlands - 07/07/2022 - 12:59

5. News: Who won big at the Elevation Awards?

   evolving it from sales enabler to a multi-billion dollar growth driver and setting the stage for long-term ...

   David Rowlands - 07/06/2022 - 16:57

6. The battle for brand: How sales and marketing battle lines are being redrawn by the new reality

   They suffer when marketing dollars go to cover sales shortfalls, when events are unattended because sales ...

   David Rowlands - 19/04/2022 - 12:16

7. Ignite USA: How to build a brilliant B2B brand from the inside out

   will take you through the lessons she and her team learnt as they built a billion-dollar brand.  Here, she ...

   David Rowlands - 26/05/2022 - 11:54

8. The Croc on winning Gold for ‘Best use of creative’

   a million dollars on enterprise cloud architecture leaves their ‘BDM’ hat in the office each day when ...

   David Rowlands - 03/05/2022 - 08:42

9. Approaching a new CMO role: An interview with Eric Schou

   as it continues to assert its leadership in full-stack observability – a fast-growing, multi-billion dollar ... And when you have an emerging, multi-billion dollar market opportunity such as full-stack observability, ... observability – a fast-growing, multi-billion dollar technology market. With that in mind, David Rowlands, ...

   Anonymous (not verified) - 26/10/2021 - 11:28

10. Modelling & maximizing growth

    every dollar it invested in marketing campaigns by utilizing a bespoke OGM. Growth is back ...

    Jack Mann - 20/08/2021 - 12:45

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