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  1. B2BNXT What’s Next- Edition 2

    topics in B2B marketing.   The second edition of the eBook looks at four hot topics: Google’s incoming ... Integrated Campaigns, ServiceNow.   What’s inside this edition:   Gartner’s Top 10 Challenges for Digital ... our attention and got us talking. Read the second edition today. ...

    Francesca Davis - 27/09/2021 - 12:40

  2. Five ways your marketing team can stand-out in your business

    How often are marketers guilty of using the same campaign plan and making a few edits to give ...

    Abhi Morjaria - 24/11/2021 - 08:56

  3. Building trust to drive demand: A snapshot of Edelman and LinkedIn’s thought leadership study

    on sales which helps to explain the risk. This year’s edition explores how the pandemic has created ...

    Andrew Mildren - 02/11/2021 - 15:10

  4. Book review: The second edition of A Practitioner's Guide to Account-Based Marketing

    ABM Master- Growth The publication of the second edition of A Practitioner’s Guide ... to virtual.  Learning valuable lessons When the first edition of this book was published in 2017, ABM ... many of the challenges we face over the next few years. The publication of the second edition ...

    Zoe Hominick - 09/07/2021 - 17:56

  5. 7 copywriting tips I won’t be sharing at B2B Ignite 2021

    their weight. And if you have to go back and edit words out, what’s left behind is usually stronger. It’s ... are pulling their weight. And if you have to go back and edit words out, what’s left behind is usually ...

    David McGuire - 25/06/2021 - 14:58

  6. News: The B2B Marketing UK Agencies Benchmarking Report 2021 is out now!

    General B2B marketing After a lot of surveying and editing, the UK Agencies Benchmarking Report ... out. After a lot of surveying and editing, the UK Agencies Benchmarking Report 2021 is out now, ...

    Kavita Singh - 15/02/2021 - 11:34

  7. Data strategy, insight & intelligence competency assessment framework

    and edited version of that comprehensive framework to help you see where you stand compared to your peers ...

    Jack Mann - 24/03/2021 - 18:12

  8. What is connected TV and how can it be used in B2B marketing?

    a Super Bowl spot, but having the CEO’s kid edit a commercial shot on his iPhone is probably not going ...

    Kavita Singh - 02/06/2021 - 10:52

  9. B2B buzzword bingo: The COVID-19 edition

    General B2B marketing David McGuire of Radix Communications shares 12 tropes to avoid in your marketing at this unprecedented time (whoops, there’s one) One strange side-effect of the current 24-hour news cycle is how quickly a phrase can be overused – an ...

    David McGuire - 26/05/2020 - 13:20

  10. Marketing operations competency assessment framework

    this abridged and edited version of that comprehensive framework to help you see where you stand compared ... to your peers on the road to MOPs maturity. Download this abridged and edited version ...

    Jack Mann - 23/03/2021 - 19:30

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