Search found 13710 items
elements in a scientific way. This process serves a three-fold benefit: involving sales and marketing ... “sets the expectation that this isn’t something you’ll do inexpensively.” The most crucial element ...
Lucy Gillman - 26/10/2021 - 16:39
How to build a brand that is globally recognisable, but culturally relevant everywhere: An interview with Stefan Doering
of brand building at a global scale, there are three key elements that are critical to success: ... consistency, relevance and distinctiveness. I know I talk about these elements a lot, but that’s because ... all elements of your brand world – for example your visual identity, communications, marketing, etc ...
Anonymous (not verified) - 20/10/2021 - 16:35
the importance of categorising focus across different areas. The top three elements that UPP are focusing ... expands, “why would they not be considered high value accounts?” This dynamic element spills ... there is such an element of competition here,” she remarks. “Surely it’s about leveraging the best of what works across ...
David Rowlands - 19/10/2021 - 16:26
different elements of it. However, before you dive in, it’s important to use data to analyse which ... the board, or by cutting different elements of it. However, before you dive in, it’s important to use data ...
Kate Cox - 28/09/2021 - 09:52
one unified experience, one face to your consumers and customers. Each element amplifies aspects ... The focus on technology rather than the human element- people, customers and consumers. The result ... that puts the human element within your immediate grasp. Do you absolutely need MM to build your martech ...
Sue Mizera - 13/10/2021 - 09:49
CEO of The Marketing Practice discusses recent acquisitions and what they mean for the B2B marketplace
future for the B2B world. TMP’s approach to potential acquisitions Matt outlines the three key elements ... This element played a crucial role in the Omobono acquisition who, by Matt’s own admission, ‘touch brand’ more ... opportunity and capability to deliver on these elements. It is precisely by remaining focused that Matt ...
Lucy Gillman - 08/10/2021 - 10:04
like? Each element of a PIM workflow will involve multiple teams, processes, and technologies. However, ...
Nate Holmes - 04/10/2021 - 17:32
on this foundation is a clear message and structure that’s easy to understand – an especially crucial element when ...
Lucy Gillman - 01/10/2021 - 14:20
Bonnie Pelosi, Europe CMO at Wipro, talks customer relations, talent and navigating a post-pandemic world
particularly crucial element for Bonnie). Using technology and data for a market viewpoint. Speaking to clients ...
Lucy Gillman - 01/10/2021 - 09:45
be tapped into to better engage the audience. This could be creativity in design elements, personalisation ...
Tom Ryan - 28/09/2021 - 16:26