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  1. Seven ways B2B brands can utilise user-generated content to boost marketing effectiveness

    in the age of the internet. Enter user generated content. What is user-generated content? User-generated ... of greater exposure and a stronger sense of reliability and authenticity? If you have a website ... effectiveness in this way isn’t such a reach in the age of the internet. Enter user generated content. anonymous ...

    John Allen - 17/11/2021 - 08:39

  2. How CogniClick can personalise your content for ABM success

    what more could you want? For more information on CogniClick, visit their website here. Want to learn ...

    David Rowlands - 26/11/2021 - 14:56

  3. Four game-changing insights driving customer acquisition in a digital world

    this year the amount of people using the internet has grown nearly 5%, meaning 62% of the world’s population ... users.  Sure, not all those people using the internet or logging into their socials are doing so ... for business purposes. However, we do know that the number one reason people use the internet is to find ...

    Christine Bailey - 22/11/2021 - 14:15 - 1 comment

  4. How to approach your ABX strategy

    intent data or website activity or simply company news. To go even further, Demandbase has set up alerts ... as to when your target account goes onto your website, sending out Slack notifications to the relevant ... account spending with your organisation? Are they visiting your website? Attending webinars? Reading ...

    David Rowlands - 10/11/2021 - 10:57

  5. How to promote your B2B webinar like a pro: Expert advice from Adobe

    Website marketing tips and tricks Making the most of your channels starts at home. When it comes ...

    David Rowlands - 01/11/2021 - 10:52

  6. Driving growth through CX

    a potential customer’s first experience on the company website, analysing browsing history and tendencies, ...

    James Frampton - 01/11/2021 - 10:02

  7. Five top tips to stop your content from being boring

    Content Strategy Creativity Creating new content is crucial for improving your website’s SEO, engaging new ... Propolis now! Creating new content is crucial for improving your website’s SEO, engaging new prospects ...

    Kerrie Malone - 08/10/2021 - 16:41 - 1 comment

  8. Marketing automation implementation- where to begin?

    on your website you’ll need to add or update the tracking code, potentially install a plugin for your ...

    Tom Ryan - 14/10/2021 - 15:23

  9. How neuroscience affects CX in B2B marketing

    through studies and research.  Online: The online approach uses apps and websites to expose people ...

    Lucy Gillman - 05/10/2021 - 10:24

  10. 5 things you need to know about the future of CX

    3.0? The metaverse – where the virtual universe and internet converge? “Consumers are no longer focused ...

    David Rowlands - 04/10/2021 - 15:35


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