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  1. ‘Primp My Brand:’ How to prepare your company for an M&A or an IPO (Part II)

    with insight. I’ve not seen these kinds of connections documented anywhere else. Surely the first step ...

    Sue Mizera - 09/03/2023 - 11:16

  2. A new year, a new set of priorities: Tackling your 2023 budget

    months, and then assess them against the Human Kind Scale- a model developed by Leo Burnett that helps ... Kind Scale. I know I sound like a broken record, but, again, be honest. Are you making work that’s ...

    Oliver Budworth - 25/01/2023 - 14:36

  3. Live reaction: Can ChatGPT write your B2B copy?

    plates and stuff. Perhaps I was subconsciously trying to write the kind of blog an AI couldn’t. Maybe ...

    David McGuire - 12/01/2023 - 14:34 - 1 comment

  4. Propolis new user interface

    and feedback Search and connect directly with fellow Propolis members Browse and contribute to current ... attend or catch up on the latest best practice briefings, roundtables and panel discussions   Browse ... for your team Advisory- scope a bespoke project with an Expert Additional training- browse and choose any ...

    scotty - 16/11/2022 - 12:30

  5. Leaders Roundtable Batten down the hatches

    normal. So any suggestions that there might be a kind of ‘two speed’ B2B economy, with those whose ... be a kind of ‘two speed’ B2B economy, with those whose offerings are relevant accelerating whilst everyone ...

    scotty - 16/11/2022 - 10:21

  6. B2B and M&A: How marketing can demonstrate value at this make-or-break moment

    currently going through some kind of M&A (either as acquirer or acquiree) or had recently just done so. ...

    Joel Harrison - 21/11/2022 - 10:29

  7. In Web 3.0 terms, today is 1995

    and in the immediate future. Even though the most marketers (and even agencies) aspire to leading this kind of deep ... sense there’s nothing different about Web 3.0 from any other kind of marketing or service. It’s about ...

    Joel Harrison - 10/11/2022 - 16:43

  8. The Tao of buyer-centric B2B marketing: The seven principles you need to know

    each other so much more, but they have the kinds of tools available to stay closely connected around ...

    Mary Gilbert - 21/11/2022 - 11:12

  9. The Global ABM Conference 2022: What you missed out

    Miller on how ABM supports the drive to win the right kind of customer. They offered three pieces of sage ... well-known brands in our space. From an ABM perspective, the kind of content and thought leadership they put ...

    David Rowlands - 08/11/2022 - 12:09

  10. Creating a stand-out ABM campaign with Digital Radish’s Renaye Edwards

    so intrigued about how it works that there’s this kind of giddiness, newness that naturally draws ...

    David Rowlands - 01/11/2022 - 08:16


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