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  1. Propolis marketing manager

    sales enablement material and assets aligned to the sales process Creation of monthly reports evaluating ...

    Jennie Barrick - 20/01/2023 - 14:41

  2. Why Barclays and Toolstation grabbed the glory in the B2B category at the DMA Awards 2022

    in their heads each time they went to source materials. I’m not suggesting this would work in all B2B scenarios ... was simple but highly effective, recognising and responding to their need for ‘just-in-time’ material ...

    Joel Harrison - 15/12/2022 - 14:06

  3. Design manager

    when they need to represent our brand. Identifying where materials need updating and revising to ensure ...

    Jennie Barrick - 01/12/2022 - 08:37

  4. Moving Mount Rushmore: How to convince your management of your brilliant idea (Part one)

    and in all collateral materials. This is just the start. Include the voice of your customer Bring their voice ...

    Sue Mizera - 08/12/2022 - 10:09

  5. Online marketplaces – Threat or opportunity for B2B vendors?

    in Europe. With B2B commerce covering everything from stationery and office supplies to raw materials ...

    Kieron McCann - 24/10/2022 - 09:46

  6. Does ESG get the gold standard for B2B at the DMA Awards?

    ecommerce sales, and understanding the ‘just-in-time’ nature of parts and material supplies for the building ...

    Joel Harrison - 18/10/2022 - 13:28

  7. Editor

    · Able to build and analyse data using polls/surveys, and turn it into accessible material. · Experience ...

    Jennie Barrick - 21/09/2022 - 13:09

  8. Events are the catalyst to your customer journey: An interview with JR Sherman

    material- “we didn’t have the ability to associate the behaviour showcased at events with where delegates ...

    David Rowlands - 08/09/2022 - 09:34

  9. Tapping into the Internet of Behaviours (IoB): Why understanding buyers is key to unlocking B2B sales value

    infrastructure tap into IoB data – i.e., buyer behaviours – in a way that materially impacts GTM operations? ...

    Winnie Palmer - 15/08/2022 - 14:06

  10. The secret to driving marketing ROI? Collaborate with your sales team

    what isn’t and the latest material. We need to break this cycle.   There is an assumption that all ... the ROI from it. From my experience, more often than not marketing creates sales materials in the dark, ... in that we have no information about how or when the materials are used, how they perform and which ones ...

    Nikki Dawson - 13/06/2022 - 12:42

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