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  1. Why increased customer privacy provides an opportunity for marketers

    There have been numerous privacy updates and regulations introduced over the past few years designed to make ...

    Sam Holding - 26/01/2022 - 10:07

  2. News: Untapped opportunity to gain competitive edge by unlocking full creative potential, reveals Adobe research

    managing workflows (38%), and collaboration between teams across numerous locations (37%) as their top ...

    David Rowlands - 25/01/2022 - 12:33

  3. 10 lessons learned after 10 years of modern selling

    has revolutionised how we operate, and given rise to numerous opportunities, such as the widespread ...

    Pieterjan Bouten - 13/01/2022 - 09:50

  4. Improving CX with revenue enablement

    and as a consultant (marketing, sales, customer success) and in the last 20 years, I have worked with numerous clients ...

    Adam Mincham - 10/01/2022 - 09:12

  5. What’s in store for B2B marketing in 2022?

    quality, or any number of other attributes. Problems arise when the expectations set by a brand ...

    David Rowlands - 07/01/2022 - 15:27

  6. Five predictions on data changes to future-proof your 2022

    the numerous advantages that Unified IDs have over cookies. Firstly, they have a longer shelf life than ... cookies, making it much easier to build audiences, attribute behaviour trends and measure activation ...

    Jon Clarke - 20/12/2021 - 12:01

  7. Six B2B industries that should be leveraging marketing automation

    Not only this, but they can also measure it and attribute marketing efforts directly to ROI. For businesses ...

    Tom Ryan - 14/12/2021 - 08:58

  8. The tautology of marketing operations job titles

    and attribution  – and I certainly have an analyst in my team with responsibility for reporting and analytics. ...

    Simon Daniels - 03/12/2021 - 08:47

  9. Are the 2020s the Decade of the Great B2B Rebranding?

    of their discipline. They expressed numerous concerns especially concerning a lack of management and sales force ...

    Sue Mizera - 01/12/2021 - 10:47

  10. Universal identity resolution is a myth. It’s also a bad idea

    While a distributed identity model is protecting that asset, it is also making attribution easier ...

    Ray Kingman - 05/11/2021 - 09:31

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Results 1 - 10 of 1891 for numerous attributes